Senior Brand Manager

Location

Headquarters

Job Code

OCD-174

# of openings

1

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At US WorldMeds, we hold a fundamental belief that our science has the potential to improve patients' lives. Our pipeline of developing compounds and investigative therapies reflects our commitment to bring innovative products to patients with unmet medical needs.

US WorldMeds' commitment to patients is reflected in all that we do. We are a company driven by the knowledge that our work is important; we have the desire to make a difference. We offer our employees exciting challenges, unique opportunities for career growth, and a fast-paced environment that emphasizes innovation and achievement.

SUMMARY:
As the Brand Manager/Sr. Brand Manager, this individual must plan, lead, and deliver results that meet and exceed corporate goals for a new product launch, pending approval, in the Addiction market.

DUTIES AND RESPONSIBILITIES:

The following reflects managements definition of essential functions for this job but does not restrict the tasks that may be assigned. Management may assign or reassign duties and responsibilities to this job at any time due to reasonable accommodation or other reasons.

Brand Management

Deliver results that meet and exceed US WorldMeds(USWM) brand revenue goals

Lead brand projects and contribute to strategic planning of product launch

Deliver recommendations for solutions to complex problems with sound justification in writing

Be able to execute strategy and tactics

Lead and manage creation and marketing team review process of promotional materials, internal materials, and forms. Includes managing outside vendors who are contributing to launch brand tactics.

Tactics include projects for sales, patients, HCPs, videos, websites, brochures, tradeshow specific items including meetings

Manage marketing expenditures to drive forecast and maintain budget

Support execution of the marketing plan to deliver profit, sales, and volume

Lead USWM brand related meetings, tradeshows and events

Collaborate with Marketing Department, Reimbursement, Sales, and Medical Affairs Department on launch initiatives, including speaking events

Evaluate and advise the marketing potential of lifecycle management options

Evaluate, anticipate, and counter-act competitive threats to brand

Represent and manage brand related marketing projects through promotional review process

QUALIFICATIONS:

Education:
BS or higher with proven high scholastic capability (required), advanced degree (desired)

Experience:
7+ years of commercial pharmaceutical industry experience (required), 2+ years of Addiction pharmaceutical experience (desired), product launch experience (desired), field sales (desired), project management (desired)

Travel:
Regular presence and interaction with commercial team with ability to travel 20-30% for home office or brand meetings/events elsewhere in territory

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